Featured in the campaign are James Harden, Ava Phillippe, Natalia Bryant, Jalen Green, and Deacon Phillippe. The Be Alive artist stars in the new campaign video for her Ivy Park label’s latest collaborative collection with Adidas. This time, the collection includes bodysuits, mesh tights, corset crop tops, blazers, cutout sports bras, and a handful of gender-neutral pieces like the aforementioned tracksuit, hoodies, pajamas, and face masks - all in a luscious fall palette of black, “honey drip,” and hints of neon here and there. Beyoncé is inviting fans to join her in the Halls of Ivy. ASOS is prominently displaying that they’re carrying the collection, while Nordstrom is quietly selling their stash online, too. But don’t fret - there are still some sneaky ways to cop the most popular, thought-to-be sold-out items. Just about everything seemed to be sold out, especially statement pieces, like a gender-neutral tracksuit with snap buttons down the front. But alas, as to be expected, the Beyhive wasted no time in swarming the sale. Prices range from $25 for accessories to $200 for outerwear.Just when we thought the darkness of the long winter ahead was going to consume us, Beyoncé came to the rescue with a new surprise Adidas x Ivy Park drop called “Black Pack.”Īfter teasing fans all last week, Queen Bey released the collection with zero notice on Adidas’ website on Tuesday. The collection will be available on the Adidas web site on Oct. Ahead of Valentines Day and in the midst of Black History Month, the newly. The color palette ranges from coral, mesa, yellow tint and dark green to green tint. Ivy Park fans everywhere are feeling the love from the latest installment of Beyoncé’s fan-favorite activewear line. The shoes use classic Adidas models as their base and then incorporate innovative lacing and hook systems that allow them to be clipped to a gym bag. The footwear offering is also expanded this season with six new styles including updated colorways of the Ivy Park Ultra Boost, Nite Jogger and Super Sleek 72 silhouettes, along with the new Ivy Park Forum sneaker in mid- and low-rise options. A selection of belts, socks, hats, functional belt bags, fanny packs and a duffle bag are designed to complement the apparel. Sign up to our newsletter to stay in touch with your cultura. It utilizes Unite Fit, a new standard for inclusive and genderless sizing, and offers sizes that range from XXXS to 4X for the apparel collection in many styles. Adidas Originals and Beyonces Ivy Park second collaboration 'This is My Park' inspires us to find our own inner Park. Beyoncé’s IVY PARK RODEO collection drops for 24 hours via adidas on August 19, while a global launch will go down on August 20. The Drip 2 collection, which she began teasing on her Instagram page to her 155 million followers earlier this week, includes pieces that can be worn in and out of the gym. With the second Ivy Park collection, she’s encouraging her fans to do the same by exploring questions such as: where is your beast mode, what drives you, where do your dreams lie, what is your motivation? For her, the response is: your park. Much of that centered around Zoom calls and what she and her children call Fashion Fridays, where she posted some of her most iconic looks on social media, that helped them navigate the new pandemic-induced normal. /rebates/2fwomen-clothing2fivy-park2f&. The launch will be supported by a campaign titled “This Is My Park” featuring the singer in a series of images and videos asking the viewer to find their park - the place, real or imagined, that defines and centers them.ĭuring the pandemic, Beyoncé said she looked inward to mentally, physically and emotionally find her park. Called Drip 2, the line includes several apparel pieces with more inclusive sizing and a gender-neutral aesthetic as well as accessories and an expanded assortment of footwear. Beyoncé and Adidas next week will drop their second Adidas x Ivy Park collection.
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